Customer Service, but Make It Real – Empathetic, Efficient & No Fluff.
Better Conversations. Happier Customers. Stronger Business.
Your customer service should feel human, not robotic – without draining your time. I help businesses create empathetic, efficient and no-fluff customer service response strategies that build trust, boost loyalty and keep customers coming back.
Customer service with grace, grit, and a game plan.
behind charlotte potter
Keep it real, keep it simple
I believe great customer service isn’t just about fast replies – it’s about genuine, human connection. With a lighthearted yet no-nonsense approach, I help businesses turn DMs, comments and conversations into trust-building moments (without the overwhelm). Because when you communicate better, you win more customers – simple as that.

services
Connection – with your team & beyond
First, we get real about what your business and team actually need. Then, we build a plan to tackle the hurdles standing between you and top-tier customer service – simple, effective and built to last.
Blogging
Real, actionable ideas to get the wheels turning on better communication – because let’s be honest, good communication isn’t just for the workplace, it’s for life.
Team Training
Your team is on the front lines, so they need hands-on training to make the system work. A dedicated training session gives them time for Q&A, helps them understand the strategy, and sets them up for success – so everything runs smoothly long after implementation.
One-on-one Support
Let’s map out the biggest customer service challenges your business faces and create a game plan – whether it’s real-time response scripts or automated replies that save you time (without losing that personal touch).
Ongoing Support Training
Let’s be real – everyone needs a refresher now and then. Whether you’ve got a new team member to train or just need a quick tune-up on the system, ongoing support keeps everything running smoothly.
LET’S WORK TOGETHER
Ready to get started?
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What’s New?
Take a scroll through some recent posts

Don’t Hit Snooze on the Small Wins!
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The Power in the Small Connections
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The Quarterly Customer Service Audit You Need in Business
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